Advertising

Lake Trust Credit Union

Lake Trust Credit Union cares about our students. They want to make sure Michigan's educated youth are the among the planet's best and brightest. So, we were asked to find a way to inform these budding young minds of the wealth of resources and services Lake Trust Credit Union has to offer.

Like a time bomb of knowledge, the concept revolved around a countdown to the next college semester. Each piece of the campaign was region specific and counted the days until school started in that area. Facebook ads reminded slackers that it was time to prepare. All Lake Trust Credit Union branches were supplied countdown materials that asked their members, "Are you ready?"

Mediums
Print :: Outdoor Advertising :: Interactive :: Social Media

Find out if you're ready?